- Strawberry
- Donut
- Jam
- Melon
- Milkshake
- Cranberry
- Apple
- Ice
- Lemon
- Cake
Shop Loaded by Category
Loaded is built around bold, dessert-inspired vape flavours in 100ml shortfills. Use the sections below to shop by what you need flavours, mixing, and the right format for your kit.
Loaded shortfills arrive nicotine-free with space in the bottle to add shots if you want. Pick your boosters from Nicotine Shots, then follow our step-by-step guide: How to Use Shortfills.
Need exact maths? Use the Shortfill (Nic Shot) Calculator to plan your mix.
Best For:
- Custom nicotine strength
- Keeping flavour strong while tailoring your setup
- Stocking up with larger bottles
Loaded E-Liquid is a dessert-first shortfill range (70VG/30PG) made for richer flavour and bigger clouds in sub-ohm / DTL setups.
Top picks:
- Loaded Glazed Donut 100ml - the flagship classic
- Loaded Lemon Bar 100ml - bright, sweet-and-zesty dessert
- Loaded Strawberry Jelly Donut 100ml - jammy donut sweetness
If you want to compare other big bottles, browse all 100ml shortfills.
Loaded leans heavily into bakery and dessert profiles. If you like donut, cookie, cake and creamy notes, you can branch out into our wider flavour hubs:
- Dessert Flavours - custards, cakes, pastries and more
- Dessert Flavours guide - quick flavour breakdowns
- Bakery Flavours - donut and pastry-heavy picks
Want a softer nicotine format for pods? Try Nic Salt E-Liquids.
Vaping 101 Best Picks
These are the Loaded flavours customers come back for — classic dessert profiles with big, sweet layers.
Top Products:
- Loaded Glazed Donut - the iconic donut-style shortfill and the safest first pick if you’re new to the range.
- Loaded Lemon Bar - a bright dessert profile that cuts through sweetness with a citrus lift.
- Loaded Melon Milkshake - creamy and smooth with a lighter, milkshake-style finish.
Explore Loaded Flavour Picks
Loaded focuses on dessert-inspired profiles, with a couple of fruit-led options if you want something fresher. Use these picks to find your best match quickly.
Loaded Glazed Donut 100ml
The signature Loaded flavour a sweet donut profile designed for 70/30 shortfill vaping.
Why Choose Glazed Donut:
- Classic dessert profile - the most recognisable flavour in the range.
- DTL-ready blend - 70VG/30PG works best in sub-ohm tanks and higher wattage setups.
- Easy to customise - add boosters from Nic Shots if you want nicotine.
- Explore more desserts - compare with Dessert Flavours.
Loaded Lemon Bar 100ml
Sweet dessert base with a sharper lemon edge for a less “heavy” all-day vape.
Why Choose Lemon Bar:
- Brighter dessert - ideal if you want sweetness with a citrus twist.
- Big-bottle convenience - 100ml shortfill format for fewer re-orders.
- Mixing support - use the Shortfill Calculator to plan your nic shot amount.
- Want alternatives? Browse 100ml shortfills.
Cran-Apple Juice Ice 100ml
A fruit-forward option with a cool finish ideal if you want a break from heavy bakery flavours.
Why Choose Cran-Apple Ice:
- Fruit twist - sharper, juicier notes than the donut/cookie profiles.
- Cooling finish - a fresher exhale compared to straight dessert blends.
- Great with sub-ohm kits - designed for thicker, 70/30 performance.
- Compare more styles - see All Shortfills.
Find Your Perfect Loaded Flavour
Use these simple recommendations to land on the right Loaded bottle first time:
- For the classic: Glazed Donut - the flagship dessert profile.
- For a brighter dessert: Lemon Bar - sweet with a citrus lift.
- For smooth and creamy: Melon Milkshake - lighter, milkshake-style finish.
- Need nicotine? Add boosters from Nic Shots and check amounts with the Shortfill Calculator.
Kit tip: 70/30 shortfills suit sub-ohm / higher-power setups. If you’re using a smaller refillable device, browse Pod Vape Kits and consider Nic Salts instead.
Loaded Flavour Styles
Loaded is best known for dessert flavours donuts, cookie sweetness and cake-style profiles with a couple of lighter options when you want something fresher.
Loaded E-Liquid FAQs
Loaded is a dessert-inspired shortfill range known for donut, cookie and cake-style flavour profiles. Shop the full range here: Loaded collection.
Loaded shortfills are 70VG/30PG, designed for sub-ohm / DTL vaping where thicker e-liquid performs best.
Choose boosters from Nic Shots, add to your bottle, then shake well. Use the Shortfill Calculator for exact amounts.
Glazed Donut is the flagship flavour and a common first pick for most vapers exploring the range.
Because Loaded is a 70/30 shortfill, it typically suits higher-power devices and sub-ohm style vaping. If you’re using a smaller kit, consider nic salts or browse pod vape kits matched to thinner e-liquid formats.
Browse Dessert Flavours to compare custard, biscuit, pastry and cake profiles from multiple brands.
Loaded is made by Ruthless. If you want to explore the wider maker range, shop Ruthless e-liquids.
Yes products sold on our site are supplied in compliant formats and labelled for UK sale. Shortfills are nicotine-free and designed to be mixed with separate nic shots if you choose.
Shop Loaded with confidence genuine stock, fast delivery options, and support if you need help choosing the right format for your kit.
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Need help choosing e-liquid format, VG/PG, or nicotine shots? Our team can help you match the right setup.
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We source products from authorised channels and stock UK-suitable formats with clear labelling.
New to vaping or you're not sure where to start ?
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